Posts tagged #marketing
Written by people who've actually pushed mowers and chased checks. No fluff, no theory.
Free vs. Paid Marketing for Service Businesses: Where to Spend First
Service business owners burn $10k-$40k in year one on paid marketing that doesn't work because they skip the free foundations. Here's the exact spend priority order that grows the pipeline fastest.
The First 90 Days: Marketing Checklist for a New Service Business
New service businesses fail for two reasons: they run out of cash before customers arrive, or they spend money on the wrong marketing. Here's the exact 90-day sequence to build a customer pipeline while spending as little as possible.
How to Get More Google Reviews for Your Service Business (Scripts Included)
Google reviews are the #2 ranking factor for local service searches (after proximity) and the #1 conversion factor once a customer clicks your Google Business Profile. Shops with 200+ reviews at 4.8 stars beat shops with 40 reviews at 5.0 stars 90% of the time. Here's the exact p